The Shaveli Story
"I always thought most clothing was boring...
I’ve spent a lifetime trying to find unique things to wear. When I did, it was far from affordable, and everything seemed to be cursed by the same spell.There are these invisible rules that the fashion industry blindly follows, like having exactly 2 or 3 buttons and two pockets on each side of a blazer. I felt a desperate lack of creativity that was lost between handmade clothing and the swelling sea of mass-produced fashion.
I wanted to create clothing that was a naturally unique form of self-expression, one that would be as artistic as music or dance. Your clothes are the ensemble of instruments that lead the dance of your self-expression; a harmonious embrace of who you are and who you’re becoming. When your dress is pitch-perfect with your personality, you instantly become more confident, more radiant, more you.
Being the best you and never settling for less: This is what Shaveli is all about."
-Designer Chaveli Cepero
Who Shaveli Is For
The Shaveli woman is an elegant rebel. She is fearless in the face of risk and favored by fortune for her bravery. She is smart, confident and creative. She stands for excellence and high values. She encourages you to take action and stand for something, to love and embrace yourself. She genuinely believes in making a difference, because she is created differently.
Shaveli was created for the woman who doesn't follow the rules and has no interest in the status quo. She is comfortable with herself and makes a pronounced statement wherever she goes.
And though she may be too bold for some, she is impossible to ignore.
Shaveli Breaks The Rules
Flirt with the limits of elegance. Alter and reinvent standard symmetry. Wrap yourself in fascinating, one-of-a-kind, wearable art. Be a canvas of your inner beauty.
Shaveli designs encourage you to become the best you. Proudly show the world who you are. Inspire others to challenge their doubts and fears, to take on the world.
Art Becomes Fashion
Every Shaveli design begins with an emotion. Sketched by Cuban-American Designer Chaveli Cepero, drafts become perfection, those perfections are hand-painted, and those paintings are then digitized. In the two-months it takes for each design, no detail is overlooked. Every size is meticulously recreated to ensure the perfect fit.
In Shaveli fashion, lines flow harmoniously with the body's natural symmetry and motion. The colors, shapes and fit fall perfectly into place, evoking emotions that embody individuality, self-confidence and your extraordinary persona.
Proudly Made In The USA
With the highest respect to the world around us, we never use sweatshops that exploit workers and take an irresponsibly large toll on the Earth.
Consciously created and carefully crafted, each and every Shaveli design is designed in San Francisco and materialized in Southern California.
This is what you can expect from Shaveli